Blannon "B.I." Campbell connects global brands with elite athletes and iconic artists through authentic partnerships, world-class events, and trusted operations.
Director of Business & Athlete Operations · L.I.E. Management
15+ years working across professional sports and music — including direct collaborations with talent connected to Wu-Tang Clan and Draymond Green.
From global tours to championship celebrations, B.I. manages the logistics, partnerships, and experiences that power culture. He is the trusted operational backbone for elite athletes and artists who need someone in the room who can execute.
Every introduction is intentional. Every experience is curated. If your brand needs authentic access to sports and music culture, B.I. is the gateway.
15+
Years in pro sports & music
Global
Tours, events & operations
Deals
Brands, endorsements & bookings
Full-service support for professional athletes including logistics, scheduling, partnerships, and strategic introductions. The operational backbone that lets athletes focus on the game.
Connecting brands, events, and organizations with high-profile athletes and artists. Direct access to elite talent for appearances, activations, and endorsements.
Managing routing, hospitality, and VIP experiences for artists and athletes worldwide. From championship tours to international activations — every detail handled.
Connecting companies with authentic voices in sports and music culture. Deal sourcing, negotiation support, and activation strategy for brands that want credibility, not just exposure.
Day-to-day consigliere during championship runs—coordinating appearances, managing brand activations, and protecting the inner circle.
Architect of headline shows and luxury hospitality touchpoints—ensuring fans, partners, and family experience the legend up close.
Part of the trusted network that navigates VIP logistics, charity moments, and private celebrations for basketball's most influential circle.
Champions Club
NBA Finals Celebration with Stephen Curry
Inner Circle
Strategizing with Draymond Green
Culture & Lifestyle
Curating VIP Experiences Coast to Coast
Golden State Warriors
"B.I. anticipates what our guys need before they ask for it. He protects the room and keeps the celebrations tight."
— Team Operations Lead
Hip-Hop Royalty
"Loyalty isn't a slogan with B.I.—it's his playbook. He understands the business and the family behind it."
— Artist Management Partner
Emerging Startups
"When we activate with B.I., the room is filled with the right people. He bridges culture and innovation instantly."
— Tech Founder
"Working with Blannon is like having a secret weapon. His ability to connect people and create opportunities through genuine relationships is unmatched in our industry."
— NBA Team Executive
"In an era where everyone is transactional, Blannon operates differently. When he says 'Loyalty Is Everything,' he lives it—making him the rarest kind of partner in this business."
— Music Industry Veteran
For brand partnerships, athlete bookings, and strategic inquiries, connect directly with Blannon.
Blannon "B.I." Campbell
Director of Business & Athlete Operations · L.I.E. Management